Transactional multimedia banner as Web access point

DOI10.1023/A:1011571528478MaRDI QIDQ5946428zbMATH OpenOpenAlexFDO

Authors Zon-Yin Shae, Xiping Wang, Jürg von Känel

Publication date 25 February 2002

Published in Electronic Commerce Research (Search for Journal in Brave)

Full work available at URL https://doi.org/10.1023/a:1011571528478

zbMATH Keywords

\(e\)-commerceInternetweb portals

Mathematics Subject Classification ID

Network design and communication in computer systems (68M10) Computing methodologies and applications (68U99)

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• Development of a complex Web-based advertising system

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