A new media optimizer based on the mean-variance model (Q3621495): Difference between revisions

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Latest revision as of 11:34, 1 July 2024

scientific article
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A new media optimizer based on the mean-variance model
scientific article

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    A new media optimizer based on the mean-variance model (English)
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    21 April 2009
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    media planning
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    mean-variance optimization
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    parametric quadratic programming
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