An analytical model for building brand equity in hospitality firms (Q1761884): Difference between revisions

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Latest revision as of 22:02, 5 July 2024

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An analytical model for building brand equity in hospitality firms
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    An analytical model for building brand equity in hospitality firms (English)
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    15 November 2012
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    hospitality brand equity
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    quality function deployment (QFD)
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    consistent fuzzy preference relations
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