A Theoretical Framework for Managing the New Product Development Portfolio: When and How to Use Strategic Buckets (Q3117710): Difference between revisions
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Latest revision as of 17:20, 20 December 2024
scientific article
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English | A Theoretical Framework for Managing the New Product Development Portfolio: When and How to Use Strategic Buckets |
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A Theoretical Framework for Managing the New Product Development Portfolio: When and How to Use Strategic Buckets (English)
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29 February 2012
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new product development
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NPD portfolio strategy
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incremental innovation
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