An analytical model of the relationship between product quality and advertising (Q1695043): Difference between revisions
From MaRDI portal
Added link to MaRDI item. |
Set profile property. |
||
| Property / MaRDI profile type | |||
| Property / MaRDI profile type: MaRDI publication profile / rank | |||
Normal rank | |||
Revision as of 04:20, 5 March 2024
scientific article
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | An analytical model of the relationship between product quality and advertising |
scientific article |
Statements
An analytical model of the relationship between product quality and advertising (English)
0 references
6 February 2018
0 references
dynamic advertising
0 references
product quality
0 references
advertising-quality relationship
0 references
marketing-mix
0 references
optimal control
0 references
