Building Brand Awareness in Dynamic Oligopoly Markets (Q3523876): Difference between revisions

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Revision as of 17:10, 28 February 2024

scientific article
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Building Brand Awareness in Dynamic Oligopoly Markets
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    Building Brand Awareness in Dynamic Oligopoly Markets (English)
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    5 September 2008
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    marketing
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    competitive strategy
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    advertising and media
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    nonlinear Kalman filter
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    dynamic games
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