Optimal Product Launch Times in a Duopoly: Balancing Life-Cycle Revenues with Product Cost (Q5322070): Difference between revisions
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Revision as of 19:48, 5 March 2024
scientific article; zbMATH DE number 5580333
Language | Label | Description | Also known as |
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English | Optimal Product Launch Times in a Duopoly: Balancing Life-Cycle Revenues with Product Cost |
scientific article; zbMATH DE number 5580333 |
Statements
Optimal Product Launch Times in a Duopoly: Balancing Life-Cycle Revenues with Product Cost (English)
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17 July 2009
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cross-functional performance metrics
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marketing-operations coordination
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competitive diffusion dynamics
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cost of delay
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