Optimization of planning an advertising campaign of goods and services. (Q1410991): Difference between revisions
From MaRDI portal
Changed an Item |
Set profile property. |
||
| Property / MaRDI profile type | |||
| Property / MaRDI profile type: MaRDI publication profile / rank | |||
Normal rank | |||
Revision as of 04:16, 5 March 2024
scientific article
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Optimization of planning an advertising campaign of goods and services. |
scientific article |
Statements
Optimization of planning an advertising campaign of goods and services. (English)
0 references
15 October 2003
0 references
Advertising campaign
0 references
Consumer's behavior
0 references
Expectation
0 references
Nonlinear programming
0 references
Probability of an event
0 references
