Stochastic diffusion models with advertising and word-of-mouth effects (Q1170112): Difference between revisions
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Revision as of 20:46, 19 March 2024
scientific article
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English | Stochastic diffusion models with advertising and word-of-mouth effects |
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Stochastic diffusion models with advertising and word-of-mouth effects (English)
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1983
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stochastic diffusion model
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advertising word-of-mouth effects
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consumer behavior
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marketing
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