Signaling advertising by multiproduct firms (Q548081): Difference between revisions
From MaRDI portal
Normalize DOI. |
Normalize DOI. |
||
| Property / DOI | |||
| Property / DOI: 10.1007/S00182-011-0279-5 / rank | |||
| Property / DOI | |||
| Property / DOI: 10.1007/S00182-011-0279-5 / rank | |||
Normal rank | |||
Latest revision as of 21:11, 9 December 2024
scientific article
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Signaling advertising by multiproduct firms |
scientific article |
Statements
Signaling advertising by multiproduct firms (English)
0 references
28 June 2011
0 references
quality signaling
0 references
advertising
0 references
multiproduct firms
0 references
