Consumer segmentation based on use patterns (Q2038211): Difference between revisions
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Revision as of 11:29, 28 February 2024
scientific article
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English | Consumer segmentation based on use patterns |
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Consumer segmentation based on use patterns (English)
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9 July 2021
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real-time marketing
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circular data
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spherical \(k\)-means clustering
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market segmentation
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