Retail competition and cooperative advertising (Q631199): Difference between revisions
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Revision as of 18:30, 19 March 2024
scientific article
Language | Label | Description | Also known as |
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English | Retail competition and cooperative advertising |
scientific article |
Statements
Retail competition and cooperative advertising (English)
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22 March 2011
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cooperative advertising
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retail competition
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sales-advertising models
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marketing channel
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differential games
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feedback Stackelberg equilibrium
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