Quality effects in different advertising models -- an impulse control approach (Q1752153): Difference between revisions

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Revision as of 01:33, 20 March 2024

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Quality effects in different advertising models -- an impulse control approach
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    Quality effects in different advertising models -- an impulse control approach (English)
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    24 May 2018
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    advertising
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    Nerlove-Arrow model
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    Vidale-Wolfe model
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    Ozga model
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    quality
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