Full-line or specialization strategy? the negative effect of product variety on product line strategy (Q1027573): Difference between revisions

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Latest revision as of 16:56, 1 July 2024

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Full-line or specialization strategy? the negative effect of product variety on product line strategy
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    Full-line or specialization strategy? the negative effect of product variety on product line strategy (English)
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    30 June 2009
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    marketing
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    product line strategy
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    negative externality arising from product variety
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    follower advantage
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    game theory
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