NICHER: An approach to identifying defensible product positions (Q1127191)

From MaRDI portal
Revision as of 23:26, 29 January 2024 by Import240129110155 (talk | contribs) (Added link to MaRDI item.)
scientific article
Language Label Description Also known as
English
NICHER: An approach to identifying defensible product positions
scientific article

    Statements

    title
    NICHER: An approach to identifying defensible product positions (English)
    0 references
    author
    D. Sudharshan
    0 references
    K. Ravi Kumar
    0 references
    Thomas S. Gruca
    0 references
    publication date
    13 December 1999
    0 references
    zbMATH Keywords
    defensible product positioning
    0 references
    market niching
    0 references

    Identifiers

    zbMATH DE Number
    1189563
    0 references
     
    Retrieved from "https://portal.mardi4nfdi.de/w/index.php?title=Item:Q1127191&oldid=12009273"
    Powered by MediaWiki