Complex dynamics of the generic and brand advertising strategies in duopoly (Q2470588)

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Complex dynamics of the generic and brand advertising strategies in duopoly
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    title
    Complex dynamics of the generic and brand advertising strategies in duopoly (English)
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    author
    Jie Qi
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    Yong-Sheng Ding
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    Liang Chen
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    publication date
    14 February 2008
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    Identifiers

    zbMATH DE Number
    5235322
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