Profit maximization for competitive social advertising (Q831129)

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Profit maximization for competitive social advertising
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    title
    Profit maximization for competitive social advertising (English)
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    author
    Qihao Shi
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    Can Wang
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    Deshi Ye
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    Jia-wei Chen
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    Sheng Zhou
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    Yan Feng
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    Chun Chen
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    Yanhao Huang
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    publication date
    10 May 2021
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    zbMATH DE Number
    7346932
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    zbMATH Keywords
    profit maximization
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    social advertising
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    competitive influence spread
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