A possibilistic-valued multi-criteria decision-making support for marketing activities in e-commerce: Feedback based diagnosis system

DOI10.1016/J.EJOR.2007.11.020zbMath1156.90379OpenAlexW2012704770MaRDI QIDQ2378438

Jacky Montmain, Gilles Mauris, Afef Denguir-Rekik

Publication date: 8 January 2009

Published in: European Journal of Operational Research (Search for Journal in Brave)

Full work available at URL: https://doi.org/10.1016/j.ejor.2007.11.020

zbMATH Keywords

possibility theorye-commercecustomers' satisfaction measuresdecision making support systemdiagnosis indicatorsknowledge-based recommender systems

Mathematics Subject Classification ID

Management decision making, including multiple objectives (90B50)

Related Items (2)

A possibilistic-valued multi-criteria decision-making support for marketing activities in e-commerce: Feedback based diagnosis system ⋮ A nonlinear dynamic age-structured model of e-commerce in Spain: stability analysis of the equilibrium by delay and stochastic perturbations

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• A possibilistic-valued multi-criteria decision-making support for marketing activities in e-commerce: Feedback based diagnosis system
• Information aggregation in industrial performance measurement: rationales, issues and definitions

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