Context and Antecedents of Information Utility at the R&D/Marketing Interface (Q4363726)
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scientific article; zbMATH DE number 1085235
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Context and Antecedents of Information Utility at the R&D/Marketing Interface |
scientific article; zbMATH DE number 1085235 |
Statements
Context and Antecedents of Information Utility at the R&D/Marketing Interface (English)
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12 November 1997
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project management
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cross-functional communication
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information use
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communication interface
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R\&D
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marketing
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