Hybrid subgames and copycat games in a pulsing model of advertising competition (Q3154385)
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scientific article
Language | Label | Description | Also known as |
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English | Hybrid subgames and copycat games in a pulsing model of advertising competition |
scientific article |
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Hybrid subgames and copycat games in a pulsing model of advertising competition (English)
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13 January 2005
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advertising
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game theory
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marketing
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