Market segmentation for customer satisfaction studies <i>via</i> a new latent structure multidimensional scaling model (Q3439772)
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scientific article
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English | Market segmentation for customer satisfaction studies <i>via</i> a new latent structure multidimensional scaling model |
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Market segmentation for customer satisfaction studies <i>via</i> a new latent structure multidimensional scaling model (English)
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29 May 2007
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customer satisfaction
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market segmentation
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latent structure analysis
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multidimensional scaling
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