Impact of an ``online-to-store'' channel on demand allocation, pricing and profitability (Q320662)

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Impact of an ``online-to-store'' channel on demand allocation, pricing and profitability
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    Impact of an ``online-to-store'' channel on demand allocation, pricing and profitability (English)
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    7 October 2016
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    multi-channel strategy
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    online-to-store service
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    retailing
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    service management
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