A Theoretical Framework for Managing the New Product Development Portfolio: When and How to Use Strategic Buckets (Q3117710)

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A Theoretical Framework for Managing the New Product Development Portfolio: When and How to Use Strategic Buckets
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    A Theoretical Framework for Managing the New Product Development Portfolio: When and How to Use Strategic Buckets (English)
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    29 February 2012
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    new product development
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    NPD portfolio strategy
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    incremental innovation
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