Clustering mixed-type player behavior data for churn prediction in mobile games (Q6100681)
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scientific article; zbMATH DE number 7700325
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Clustering mixed-type player behavior data for churn prediction in mobile games |
scientific article; zbMATH DE number 7700325 |
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Clustering mixed-type player behavior data for churn prediction in mobile games (English)
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22 June 2023
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mixed type data
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clustering
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distance measure
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segmentation
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churn prediction
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customer behavior
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