Customer knowledge management

DOI10.1057/PALGRAVE.JORS.2601365MaRDI QIDQ4656695zbMATH OpenOpenAlexFDO

Authors

Publication date 14 March 2005

Published in The Journal of the Operational Research Society (Search for Journal in Brave)

Full work available at URL https://doi.org/10.1057/palgrave.jors.2601365

zbMATH Keywords

customer knowledgecustomer knowledge managementcustomer relationship managementknowledge managementmanagement learningretail

Mathematics Subject Classification ID

Management decision making, including multiple objectives (90B50)

Recommendations

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Cited in

(3)

• Customer relationship and sales
• Linking the individual forgetting context with customer capital from a seller's perspective
• Enhancing customer relationships by semantic consumer support systems

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