A retail store SKU promotions optimization model for category multi-period profit maximization (Q1753486)
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scientific article; zbMATH DE number 6875802
| Language | Label | Description | Also known as |
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| default for all languages | No label defined |
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| English | A retail store SKU promotions optimization model for category multi-period profit maximization |
scientific article; zbMATH DE number 6875802 |
Statements
A retail store SKU promotions optimization model for category multi-period profit maximization (English)
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29 May 2018
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OR in marketing
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promotion optimization
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demand forecasting
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fast-moving consumer goods retailing
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0.7860966324806213
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0.7418190836906433
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0.7369748950004578
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0.7364651560783386
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0.7258521914482117
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