Product line extension with a green added product: impacts of segmented consumer preference on supply chain improvement and consumer surplus (Q2097470)
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English | Product line extension with a green added product: impacts of segmented consumer preference on supply chain improvement and consumer surplus |
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Product line extension with a green added product: impacts of segmented consumer preference on supply chain improvement and consumer surplus (English)
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14 November 2022
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product line
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green product
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pricing
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green consumer
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supply chain
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consumer surplus
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