Selecting products through text reviews: an MCDM method incorporating personalized heuristic judgments in the prospect theory (Q2125377)
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scientific article; zbMATH DE number 7507192
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| English | Selecting products through text reviews: an MCDM method incorporating personalized heuristic judgments in the prospect theory |
scientific article; zbMATH DE number 7507192 |
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Selecting products through text reviews: an MCDM method incorporating personalized heuristic judgments in the prospect theory (English)
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14 April 2022
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product selection
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online reviews
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multi-criteria decision making
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prospect theory
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probabilistic linguistic term set
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negativity bias
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heuristic judgments
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0.7677333950996399
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0.7254357933998108
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0.7208094000816345
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0.6748250722885132
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0.6686782240867615
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