Product innovation, process innovation and advertising-based goodwill: a dynamic analysis in a monopoly (Q2691222)

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Product innovation, process innovation and advertising-based goodwill: a dynamic analysis in a monopoly
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    Product innovation, process innovation and advertising-based goodwill: a dynamic analysis in a monopoly (English)
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    29 March 2023
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    product innovation
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    process innovation
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    advertising-based goodwill
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