Optimal pricing for a short life-cycle product when customer price-sensitivity varies over time (Q3120580)

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Optimal pricing for a short life-cycle product when customer price-sensitivity varies over time
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    Optimal pricing for a short life-cycle product when customer price-sensitivity varies over time (English)
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    5 March 2019
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    discrete pricing
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    prespecified pricing strategy
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    product life cycle
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    time-varying price sensitivity
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