Competing with channel partners: supply chain conflict when retailers introduce store brands (Q3580161)

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scientific article; zbMATH DE number 5769208
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    Competing with channel partners: supply chain conflict when retailers introduce store brands
    scientific article; zbMATH DE number 5769208

      Statements

      Competing with channel partners: Supply chain conflict when retailers introduce store brands (English)
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      11 August 2010
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      supply chain management
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      store brands
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      channel conflict
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      vertical product positioning
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