A shelf-space-dependent wholesale price when manufacturer and retailer brands compete (Q1017969)
From MaRDI portal
scientific article
Language | Label | Description | Also known as |
---|---|---|---|
English | A shelf-space-dependent wholesale price when manufacturer and retailer brands compete |
scientific article |
Statements
A shelf-space-dependent wholesale price when manufacturer and retailer brands compete (English)
0 references
13 May 2009
0 references
shelf-space allocation
0 references
marketing channel
0 references
private labels
0 references
wholesale pricing
0 references
game theory
0 references
Nash and Stackelberg equilibria
0 references
0 references
0 references