Optimal Advertising for the Nerlove-Arrow Model Under a Budget Constraint (Q4152311)

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scientific article; zbMATH DE number 3581877
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Optimal Advertising for the Nerlove-Arrow Model Under a Budget Constraint
scientific article; zbMATH DE number 3581877

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    Optimal Advertising for the Nerlove-Arrow Model Under a Budget Constraint (English)
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    1977
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