Satisfaction Benchmarking and Customer Classification: An Application to the Branches of a Banking Organization (Q4806833)
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scientific article; zbMATH DE number 1911024
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| English | Satisfaction Benchmarking and Customer Classification: An Application to the Branches of a Banking Organization |
scientific article; zbMATH DE number 1911024 |
Statements
Satisfaction Benchmarking and Customer Classification: An Application to the Branches of a Banking Organization (English)
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14 May 2003
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costomer satisfaction
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MUSA method
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customer classification
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multi-criteria analysis
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0.8301746249198914
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0.7512279152870178
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0.7308940291404724
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0.7174317836761475
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0.713598906993866
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