Demand Signalling Under Unobservable Effort in Franchising: Linear and Nonlinear Price Contracts (Q5689378)

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scientific article; zbMATH DE number 961251
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Demand Signalling Under Unobservable Effort in Franchising: Linear and Nonlinear Price Contracts
scientific article; zbMATH DE number 961251

    Statements

    Demand Signalling Under Unobservable Effort in Franchising: Linear and Nonlinear Price Contracts (English)
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    6 January 1997
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    pricing
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    asymmetric information
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    franchising
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    channels
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    marketing
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    signalling strategy
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    principal
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    uninformed risk-neutral agent
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