Pricing and structuring product trials: separate versus mixed wine tastings (Q6090168)
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scientific article; zbMATH DE number 7764651
| Language | Label | Description | Also known as |
|---|---|---|---|
| default for all languages | No label defined |
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| English | Pricing and structuring product trials: separate versus mixed wine tastings |
scientific article; zbMATH DE number 7764651 |
Statements
Pricing and structuring product trials: separate versus mixed wine tastings (English)
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14 November 2023
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revenue management
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product trials
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experience goods
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pricing
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market segmentation
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