Pricing decisions with reference price effect and risk preference customers (Q6091877)

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scientific article; zbMATH DE number 7768695
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Pricing decisions with reference price effect and risk preference customers
scientific article; zbMATH DE number 7768695

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    Pricing decisions with reference price effect and risk preference customers (English)
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    21 November 2023
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    pricing
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    reference price effect
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    risk preference
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    multinomial logit model
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    demand
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