Optimal promotion planning -- depth and frequency -- for a two-stage supply chain under Markov switching demand (Q856292)
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| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Optimal promotion planning -- depth and frequency -- for a two-stage supply chain under Markov switching demand |
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Optimal promotion planning -- depth and frequency -- for a two-stage supply chain under Markov switching demand (English)
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7 December 2006
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marketing-operations interface
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promotion
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inventory decision
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Markov-switching model
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supply chain management
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