List of research outcomes
This list is not complete and representing at the moment only items from zbMATH Open and arXiv. We are working on additional sources - please check back here soon!
| Publication | Date of Publication | Type |
|---|---|---|
| Optimal dynamic marketing-mix policies for frequently purchased products and services versus consumer durable goods: a generalized analytic approach European Journal of Operational Research | 2019-09-18 | Paper |
| Pulsation in a competitive model of advertising-firm's cost interaction European Journal of Operational Research | 2016-10-06 | Paper |
| Optimum advertising policy over time for subscriber service innovations in the presence of service cost learning and customers' disadoption European Journal of Operational Research | 2012-05-14 | Paper |
Research outcomes over time
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