Reinvestigating the uniqueness of price equilibria in a product positioning model under price competition in a multisegmented market
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Publication:1785444
DOI10.1016/j.orl.2015.09.007zbMath1408.90154OpenAlexW2177322962MaRDI QIDQ1785444
Publication date: 28 September 2018
Published in: Operations Research Letters (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1016/j.orl.2015.09.007
Applications of game theory (91A80) Special types of economic markets (including Cournot, Bertrand) (91B54) Marketing, advertising (90B60)
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