A mathematical model for personalized advertisement in virtual reality environments

DOI10.1007/S00186-016-0567-8MaRDI QIDQ2014370zbMATH OpenOpenAlexFDO

Authors Kemal Kilic, Menekse G. Saygi, Semih Onur Sezer

Publication date 11 August 2017

Published in Mathematical Methods of Operations Research (Search for Journal in Brave)

Full work available at URL https://doi.org/10.1007/s00186-016-0567-8

zbMATH Keywords

stochastic optimizationMarkov processespersonalized advertisementvirtual reality environments

Mathematics Subject Classification ID

Applications of continuous-time Markov processes on discrete state spaces (60J28) Stochastic programming (90C15) Continuous-time Markov processes on discrete state spaces (60J27) Markov and semi-Markov decision processes (90C40)

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Cites work

• Approximate Dynamic Programming

Cited in

(3)

• Compound Poisson disorder problem with uniformly distributed disorder time
• On targeting Markov segments
• Exact and heuristic methods for personalized display advertising in virtual reality platforms

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