Markov chains and Volterra integral equation applied to media research

MaRDI QIDQ3637802zbMATHFDO

Authors Joël Chaskalovic

Publication date 14 July 2009

zbMATH Keywords

Markov chainsmathematical modelVolterra integral equationcovermediaindividual frequency exposure

Mathematics Subject Classification ID

Applications of Markov chains and discrete-time Markov processes on general state spaces (social mobility, learning theory, industrial processes, etc.) (60J20) Marketing, advertising (90B60) Volterra integral equations (45D05) Trade models (91B60)

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Cited in

(2)

• On some Markov models in survey sampling
• An advertisement effect forecast pattern on Ito equation

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