On the optimal control of the Vidale-Wolfe advertising model

DOI10.1002/(SICI)1099-1514(199701/02)18:1%3C59::AID-OCA585%3E3.0.CO;2-GzbMATH Open0883.90073OpenAlexW2004102220MaRDI QIDQ4349132FDOQ4349132

Richard D. Edie

Publication date: 11 August 1997

Full work available at URL: https://doi.org/10.1002/(sici)1099-1514(199701/02)18:1%3C59::aid-oca585%3E3.0.co;2-g

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zbMATH Keywords

Hamilton-Jacobi-Bellman equationVidale-Wolfe advertising modeltime-varying market

Mathematics Subject Classification ID

Marketing, advertising (90B60) Application models in control theory (93C95)

Cites Work

• Title not available (Why is that?)
• Optimal Control of the Vidale-Wolfe Advertising Model
• Optimal advertising in exponentially decaying markets
• Optimal advertising in growing-stabilizing markets

Cited In (5)

• Title not available (Why is that?)
• Infinite-time partially observed nonzero-sum bilinear affine-quadratic stochastic differential game and its application to competitive advertising
• Boundary value problems in stochastic optimal control of advertising
• A Multistate, Multicontrol Problem with Unbounded Controls
• Title not available (Why is that?)

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