Profit maximization problem with coupons in social networks
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Publication:6049082
DOI10.1007/978-3-030-04618-7_5zbMath1525.91141OpenAlexW2901020376MaRDI QIDQ6049082
Junyu Dong, Qizhi Fang, Xiao Li, Weili Wu, Huijuan Wang, Bin Liu
Publication date: 16 October 2023
Published in: Algorithmic Aspects in Information and Management (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1007/978-3-030-04618-7_5
Social networks; opinion dynamics (91D30) Approximation algorithms (68W25) Marketing, advertising (90B60)