Market entry strategy in the presence of market spillovers and efficiency differentiation
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Publication:6077332
DOI10.1002/nav.21983zbMath1527.91110OpenAlexW3136614039MaRDI QIDQ6077332
Unnamed Author, Xiangxiang Wu, Unnamed Author, Yugang Yu
Publication date: 18 October 2023
Published in: Naval Research Logistics (NRL) (Search for Journal in Brave)
Full work available at URL: https://doi.org/10.1002/nav.21983
Applications of game theory (91A80) Special types of economic markets (including Cournot, Bertrand) (91B54)
Cites Work
- Should companies jointly promote their complementary products when they compete in other product categories?
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- Competing with channel partners: Supply chain conflict when retailers introduce store brands