The influence of online customer reviews on two-stage product strategy in a competitive market

DOI10.1007/S10479-023-05213-9MaRDI QIDQ6165403zbMATH OpenOpenAlexFDO

Authors

Publication date 31 July 2023

Published in Annals of Operations Research (Search for Journal in Brave)

Full work available at URL https://doi.org/10.1007/s10479-023-05213-9

zbMATH Keywords

dynamic pricinggame theoryonline customer reviewsproduct quality

Mathematics Subject Classification ID

Multistage and repeated games (91A20) Applications of game theory (91A80) Microeconomic theory (price theory and economic markets) (91B24)

Recommendations

• The impact of online reviews on pricing strategy and coordination in a two-period two-echelon supply chain
• Optimal pricing and remanufacturing entry strategies of manufacturers in the presence of online reviews
• Decisions in e-commerce supply chain based on online review service strategies
• Supplier's pricing strategy in the presence of consumer reviews
• Dual-role based pricing in a dynamic and competitive environment

Cites work

• Deriving the pricing power of product features by mining consumer reviews
• Interaction of pricing, advertising and experience quality: a dynamic analysis
• Leveraging online customer reviews in new product development: a differential game approach
• Optimal pricing and remanufacturing entry strategies of manufacturers in the presence of online reviews
• Supplying Information to Facilitate Price Discrimination

Cited in

(9)

• Double learning or double blinding: an investigation of vendor private information acquisition and consumer learning via online reviews
• Quality disclosure strategies for small business enterprises in a competitive marketplace
• Complementarity between online and offline channels for quality signaling
• Optimal pricing and remanufacturing entry strategies of manufacturers in the presence of online reviews
• The impact of online reviews on pricing strategy and coordination in a two-period two-echelon supply chain
• Leveraging online customer reviews in new product development: a differential game approach
• Pricing Decisions with Social Interactions: A Game-Theoretic Model
• Joint optimization of dynamic pricing, quality, and production quantity in the presence of online reviews: a distributionally robust optimization approach
• Consumer preference analysis integrating online reviews: a multiple criteria group approach considering individual stochastic behavior

This page was built for publication: The influence of online customer reviews on two-stage product strategy in a competitive market

Report a bug (only for logged in users!)Click here to report a bug for this page (MaRDI item Q6165403)