Money-back guarantee, dual money-back guarantee, and O2O strategy in a manufacturer's dual-channel supply chain
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Publication:6534759
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- Return policy: hassle-free or your money-back guarantee?
Cites work
- Competing Manufacturers in a Retail Supply Chain: On Contractual Form and Coordination
- Direct marketing, indirect profits: A strategic analysis of dual-channel supply-chain design
- Impact of an ``online-to-store channel on demand allocation, pricing and profitability
- Note. The role of returns policies in pricing and inventory decisions for catalogue goods
- Retailer's rationale to refuse consumer returns in supply chains
- Supply chain choice on the internet
- The newsboy problem with resalable returns: a single period model and case study
- When to introduce an online channel, and offer money back guarantees and personalized pricing?
Cited in
(3)- Competitive strategies in the presence of consumers' expected service and product returns
- Retailing and servicing strategies for an imperfect production with variable lead time and backorder under online-to-offline environment
- Return and refund policy for product and core service bundling in the dual‐channel supply chain
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