Research on pricing and design optimization of cause marketing products
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Publication:6606776
DOI10.1007/978-981-19-9741-9_11zbMATH Open1544.91146MaRDI QIDQ6606776FDOQ6606776
Authors: Zhishuai Yan, Wei Xing
Publication date: 17 September 2024
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Applications of game theory (91A80) Transportation, logistics and supply chain management (90B06) Microeconomic theory (price theory and economic markets) (91B24)
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