Monte Carlo analysis of estimation methods for the prediction of customer response patterns in direct marketing (Q439442): Difference between revisions

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Property / DOI: 10.1016/j.ejor.2011.10.008 / rank
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Property / author: Young Hak Chun / rank
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Property / author: Young Hak Chun / rank
 
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Property / MaRDI profile type: MaRDI publication profile / rank
 
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Property / full work available at URL: https://doi.org/10.1016/j.ejor.2011.10.008 / rank
 
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Property / OpenAlex ID: W2052654398 / rank
 
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Property / cites work
 
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Latest revision as of 17:38, 9 December 2024

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Monte Carlo analysis of estimation methods for the prediction of customer response patterns in direct marketing
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    Monte Carlo analysis of estimation methods for the prediction of customer response patterns in direct marketing (English)
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    16 August 2012
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    response pattern
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    direct marketing
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    probabilistic modeling
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