Complex dynamics of the generic and brand advertising strategies in duopoly (Q2470588): Difference between revisions
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| Property / MaRDI profile type: MaRDI publication profile / rank | |||
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| Property / full work available at URL: https://doi.org/10.1016/j.chaos.2006.06.054 / rank | |||
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| Property / OpenAlex ID: W2005365898 / rank | |||
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| Property / cites work: An Empirical Investigation of Advertising Strategies in a Dynamic Duopoly / rank | |||
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| Property / cites work: Differential game models of advertising competition / rank | |||
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| Property / cites work: Dynamic Optimal Control Models in Advertising: Recent Developments / rank | |||
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| Property / cites work: Q4223194 / rank | |||
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Latest revision as of 15:58, 27 June 2024
scientific article
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Complex dynamics of the generic and brand advertising strategies in duopoly |
scientific article |
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Complex dynamics of the generic and brand advertising strategies in duopoly (English)
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14 February 2008
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